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Common Geo-fence Questions:

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What is geofencing with display ads?

– Geofencing is a location-based marketing strategy that targets potential customers within a defined geographic area, such as a city or neighborhood. When combined with display ads, it allows businesses to display ads on websites and apps that people within the geofenced area are browsing, increasing the chances of capturing their attention and driving them to take action.

– Display ads can come in multiple sizes and can be customized to match the brand’s look and feel. By using geofencing with display ads, businesses can reach their target audience more effectively and efficiently, potentially leading to higher conversion rates and return on investment.

What are the benefits of geofence advertising?

– Geofence advertising offers several benefits, including the ability to target customers who are in the immediate vicinity of a business location, as well as the ability to deliver highly targeted messages based on a user’s location and behavior. This can result in higher engagement rates, increased foot traffic to a physical location, and ultimately, more conversions and sales.

How much does geofence advertising cost?

– The cost can vary depending on a number of factors, including the size of the geofence, the duration of the campaign, and the number of ad impressions served. Schedule a consultation to define your goals and develop a campaign that fits within your budget.

How do I measure the success of my geofence advertising campaign?

– There are several key metrics that can be used to measure the success of a geofence advertising campaign, including impressions, click-through rates, and conversions. We’ll provide regular reporting and analysis to help you understand the performance of your campaign and make any necessary adjustments to optimize your results.

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