THE BLOG
Get the latest info on the SaaS Industry, Tech Updates, and Artificial Intelligence.
B2B Network Social Business Bill of Rights
Too many B2B network marketers see social media as just another marketing channel, when in reality it is so much more. Social media has surpassed
Cloud Computing vs. SaaS | Mass Cloud Customization
Cloud Computing vs. SaaS Salesforce.com is a successful SaaS company that has taken the idea of mass cloud customization to new heights with their Force.com
What is Annum? The Answer Might Surprise You!
If you’re wondering “what is annum,” then you’ll be surprised to know what it means. This article explains it and how to use it in
SaaS Metrics: How Viral Growth Trumps SaaS Churn
SaaS Metrics: Everybody wants their startup to be successful. The goal of this post is not to complicate the theories behind viral growth, but instead,
SaaS Sales Compensation Understanding the Importance
SaaS Compensation Models Made Easy to Understand This is not a complex topic. Sales compensation in SaaS companies can be confusing, but it does not
Social Sales: The Best 10 Social Sales Leadership Tips
Sales professionals are some of the earliest adopters and most annoying users of social networking. The problem is that they use LinkedIn as a cold
Negative Churn and the Principle of Double Negatives
The principle of double negatives has been used to demonstrate the problem with this term. The expression “negative churn” is redundant and can cause confusion,
What does SaaS Mean? | Software-as-a-Service
I’ve been in the industry for a while and have always had a few embarrassing little secrets about what is SaaS mean. I think it’s
SaaS TCO : The Inverse of The Total Cost of Service
Software-as-a service has been the new trend in IT for a while now, but not all of it can provide customers with low SaaS TCO.
SaaS Product Marketing | Upgrade Upsell Strategy
SaaS product marketing: Upsell upgrade are one of the most important aspects to SaaS marketing. With freemium versions, bargain basement prices for subscriptions, free trials,
SaaS Magic Number A Guide | Joel’s Magic Number for Companies
One of the mysteries I hoped to solve was what Josh James meant when he introduced The SaaS Company Magic Number. This number tells you
CRM SaaS: A Guide to Top 10 SaaS Solutions
CRM SaaS are the newest form of software that help enterprises manage their relationships with customers. They streamline processes, stay connected to customer needs and