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March 14, 2022

If you’re looking to hire a new salesperson, you’ll need to administer a sales assessment test. This article explains how to do that and what to look for in a good salesperson.

How to pass the Sales Assessment Testing for Your Next Sales Role

To get a job as a salesperson, it is not enough to be able to communicate well with people. Sales organizations want to know that you are a good fit and have the skills to succeed. This is where sales assessment testing comes in. But What is a Sales Assessment Test?

Sales aptitude tests are used by companies to evaluate a candidate’s skills in sales, personality, and real-world reasoning. The industry and the vision of the company will influence the questions.

We’ll talk about the different types of questions you might encounter and how to prepare for sales assessment.

What are the different types of sales assessment testing?

To evaluate their candidates for sales jobs, companies will use a variety testing methods. Sales assessment methods include assessing applicants’ mathematical reasoning and building meaningful relationships with customers.

If you are going to take a sales assessment test, it is important that you are prepared for all possible interview questions. Let’s take a look at some of the most common sales assessments.


Organizations conduct sales personality tests to determine how well you fit in with the team, company, and role. These tests are used to evaluate the ability of salespeople to deal with cold leads and close sales.

Many companies have their sales personality tests. This can make it difficult for you to prepare for them. Aptitude tests can have many answers. There are aptitude tests that hiring managers will examine to determine if the candidate shares the same values and beliefs.

Before answering a sales personality test, it is important to take the time to read through each question.

Situational judgment tests

Situational judgment tests are among the most difficult sales assessments candidates can face. This is also the most important test for many companies. These tests will expose potential employees to the challenges and problems they might face in sales so they can see how they would react in a real-world setting.

This test will provide a snapshot of your work style, strengths and weaknesses to the company.

Since personality tests are not a set of rules, it is important to be honest. It is important to keep in mind the skills and competencies that your employer expects from you in your responses.

Tests of numerical reasoning

Basic math skills are essential for salespeople. Numerous companies offer numerical reasoning tests to help test these skills. Most likely, they will show you graphs, tables, and charts and then ask for your analysis to answer the questions.

These skills are important before you begin preparing for the sales assessment testing. Employers expect confident answers, and almost all of them have timed tests. You will be graded on speed and accuracy.

Tests for errors

Companies value attention to detail and this trait is highly valued by their salespeople. This type of assessment testing is exactly as it sounds. This type of sales assessment testing tests you ability to find and correct errors.

An error checking test is a test that asks you to compare data sets and answer questions regarding the information provided by your employer. You will be asked for corrections and to identify any errors.

It sounds simple, right? It’s not easy. You’ll be given a time limit, and your overall score will be affected depending on how long it takes.

Verbal reasoning tests

Sales require communication skills. Employers use verbal reasoning sales assessment tests to assess these skills and determine if they are able to close the deal. The assessor will often give you a passage to read and then ask questions about the subject.

This stage will often ask you to answer the questions with “true”, false, or “N/A”. To answer the questions accurately and quickly, it is important to focus on the reading material.

How to pass a sales competency test

Each sales assessment test is unique, but most include a combination of the above-listed tests. These are some tips to help prepare for your test.

Learn more about the company

Sales assessment tests for sales organizations will ask questions specific to the industry, scale, and business operations of the candidates. Interviewing for a SaaS position is quite different from one that is focused on selling physical goods.

Get to know your company, industry, vision, and prepare yourself for the sales assessment test. It is important to be familiar with current trends in the industry. Understanding the culture of the company where you are applying will help you to understand what to expect from the assessment and provide thoughtful, detailed answers.

Be honest

Employers consider the personality tests of sales professionals to be one of their most important tests. It helps employers decide if you are a good fit for the current team. It can be tempting to answer questions based upon what you think the company wants to hear. This is dangerous for everyone.

Companies value personality tests because it’s important to fit in with the corporate culture and daily operations. You might find yourself in a sales environment where you are not suitable if you are deceitful. You want the company to hire you as a real person, not an artificial copy who might not be right for the job.


While you cannot practice for the personality section in a sales assessment test, you can practice for other important aspects. Roleplaying in sales can help you increase your confidence as well as your practical skills. You can ask a friend, family member or colleague to take on the customer role and give feedback on your selling skills. Bonus points if you can get help from someone in the sales industry.

It can be difficult to create a real-world scenario for selling from your living room. However, this is a great way to improve your skills and prepare you for sales assessment testing.

Be prepared to take part in the sales assessment testing

It can be nerve-racking and overwhelming to think about taking a test to assess your sales skills, but it doesn’t have be. If you are knowledgeable enough about the company to answer all questions honestly, you can pass your test.

Are you looking to improve your sales skills? Mailshake’s Cold Email Masterclass is completely free and will teach you how to master cold emails outreach.


Sales assessment tests are an important tool for hiring the right person for a sales position. By administering a test, you can measure a potential employee’s skills and abilities in order to determine if they would be a good fit for the job.

There are many different types of sales assessment tests, so it is important to choose one that accurately measures the skills required for the position. The purpose of a sales assessment test is to identify candidates who have the potential to be successful in sales roles. 

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